Identity theme for Brinker International, Inc., Chili’s Annual 10K Run fundraiser benefiting Texas Scottish Rite Hospital for Children
Brinker International, Inc. engaged GAFDESIGN to create a promotional identity theme for the 10K run, raising awareness and energizing regional staff and the community to meet fundraising goals.
The design features a stylized sumi brush illustration of a running hot chili pepper, an instantly recognizable symbol tied to the Chili’s brand.